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Mojo Coffee
A creative coffee roaster selects Cushing for environmental branding & small format collateral.
Account Manager: Christine Fetting
Customer Service Heroes: Anjelica Garcia-Sanchez
Project Manager: Julia Kaufman
Writer & Photos: Jon Davis
Additional Photography: Catie Duffy
Portfolio Details
Client: Mojo CoffeeIn planning their space, Mojo had sights set on a sleek, modern layout.
Interior panels needed dimensional graphics that would complement the brand.
Overly colorful designs would not be appropriate.
Founded as a boutique roastery café in Wellington by Steve & Julie Gianoutsos in 2003, Mojo Coffee is one of New Zealand’s most experienced independent coffee roasters & café operators.
Starting from humble beginnings on Wakefield Street, they have grown like family, working with passionate individuals along the way.
According to a 2015 Gallup poll, 64% of Americans, don’t go without a morning cup of Joe. When account manager, Christine Fetting was referred to Mojo Coffee, they were planning their first location in the Chicago Loop.
Great things were brewing.
“FOR OUR FIRST U.S. CAFÉ, IN "SWEET HOME CHICAGO," WE NEEDED EVERYTHING FROM WINDOW GRAPHICS, MARKETING COLLATERAL, CUSTOM DIMENSIONAL MENU APPLICATIONS AND OUTDOOR SIGNAGE. CUSHING WAS THE PERFECT PARTNER. THEIR STAFF WENT ABOVE AND BEYOND TO UNDERSTAND OUR MARKETING OBJECTIVES ON OUR VENTURE TO BRING MOJO TO AMERICA WHILE EXCEEDING EXPECTATIONS.”
Step inside Mojo’s modern space, and dimensional lettering catches the eye.
It’s a subtle touch that complements their simple and sophisticated décor.
UNIQUE ENERGY
Mosey into Mojo and this is not your typical java stop or cup of coffee.
Customers network and do business while enjoying coffee, brewed with care.
Many Chicagoland professionals make Mojo their meeting spot.
From expresso to steampunk, menu boards display different drink options. Looking for a bite to eat? Boards list what’s available as well.
Let’s not forget what a great backdrop they can be for photos!
“YOU GUYS HAVE BEEN AN ABSOLUTE PLEASURE TO WORK WITH.”